Successful Material Creation for Saudi Consumers
For a software business, we discovered that their international information was considerably stronger than their local language material. After upgrading their Arabic content quality, they experienced a one hundred twenty-nine percent increase in sales from Arabic-speaking readers.
I invest at least two hours each week analyzing our competitors':
* Online architecture and UX
* Content strategy and content calendar
* Social media engagement
* Client testimonials and evaluations
* Keyword strategy and performance
For a financial services client, we created a information campaign about family financial planning that incorporated Shariah-compliant approaches. This information outperformed their earlier generic money guidance by four hundred seventeen percent in engagement.
I advise classifying competitors as:
* Main competitors (offering nearly identical products/services)
* Secondary competitors (with partial similarity)
* Potential threats (new companies with innovative models)
A few weeks ago, a apparel company contacted me after spending over 150,000 SAR on platform promotion with minimal returns. After restructuring their campaign, we generated a dramatic growth in advertising efficiency.
Successful approaches included:
* Selecting merchandise appropriate to Saudi preferences
* Adjusting product descriptions to emphasize characteristics valued by Saudi customers
* Special assortments for Ramadan
* Measurement adjustments for regional preferences
Essential modifications included:
* Transparent shipping times for diverse locations of the Kingdom
* Different fulfillment selections including same-day delivery in major cities
* Complete visibility with local alerts
* Changeable arrangements for shipments
Initiate by listing ALL your competitors – not just the well-known ones.